This PDF explains how product analytics can help leaders make data-driven decisions that center customers in product-led growth. It highlights five key analyses: adoption analysis to measure feature usage and boost retention, retention analysis to track churn-reducing features and accelerate time to value, path and funnel analysis to identify and fix friction points, targeted user engagement analysis to guide users at critical moments, and user sentiment and feedback analysis to gather insights that improve experiences. Together, these methods uncover customer behavior, optimize engagement, and create products that users love.

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