The Get Your Board on Board with Product-Led Growth e-book explains how PLG turns the product into the main engine of acquisition, retention, and expansion by delivering instant value to end users. SaaS companies adopt PLG to grow faster, reduce customer acquisition costs, and increase scalability by creating sticky, low-touch experiences. Benefits include faster trial-to-conversion rates, higher adoption, and stronger retention. To succeed, firms must track metrics like PQLs, DAUs, and churn, close value gaps with in-app guides, and develop data-driven roadmaps. Case studies show PLG boosting trial conversions by 69% and cutting R\&D costs by 50%.

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