Genesys helped Electrolux Group transform its contact centers into care centers by supporting its Consumer Centric Transformation (ConCenT) program with the Genesys Cloud™ platform. This enabled Electrolux to enhance customer centricity and empower agents, seamlessly integrating B2C and D2C sales channels. Genesys facilitated smoother customer interactions across online and in-store touchpoints, adapting to fast-changing market demands and strengthening Electrolux’s ability to build closer relationships and boost sales through a more personalized, efficient service experience.

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