Invoca uses Tactile Marketing Automationto Fuel Growth. <br/> Invoca uses the Tactile Marketing Automation® (TMA®) solution from PFL to drive targeted customer engagement, achieve 175% of pipeline opportunity goal and deliver 33x ROI on campaign spend for Dreamforce 2015. <br/> GOALS Create approximately 20 opportunities in the sales pipeline Complete 30 meetings at Dreamforce with top priority accounts Deliver 10x ROI on campaign spend ACHIEVEMENTS Helped create more than 35 new opportunities More than 50 meetings completed—166% of goal Delivered 33x ROI on campaign spend Case Study ® The Goal Invoca, the leading call intelligence platform, was planning significant marketing outreach as they prepared

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