Case Study

YOUR GUIDE TO INTEGRATING TACTILE MARKETING AUTOMATION® INTO ELOQUA

YOUR GUIDE TO INTEGRATING TACTILE MARKETING AUTOMATION® INTO ELOQUA

Pages 28 Pages

YOUR GUIDE TO INTEGRATING TACTILE MARKETING AUTOMATION® INTO ELOQUA Create a successful Tactile Marketing Automation® campaign using Eloqua— 2 — Part III 23 Optional workflows for using TMA Use Case: Customer on-boarding success 24 Conclusion 26 Add depth and power to your campaigns About PFL 30 Introduction 3 Integrating TMA® into Eloqua Part I 5 Getting started Building a new campaign 7 Adding TMA to an existing campaign 10 Personalizing 14 Part II 15 Measurement, campaign attribution and reporting Tracking completions and errors

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