Case Study
How Ramsdens increased online revenue by 60% with email automation
How Ramsdens increased online revenue by 60% with email automation Increasing revenue through e ective email automation Find out how Ramsdens Financial turned poor email results into a 60% increase in online revenue by switching to Pure360. About Ramsdens o er a variety of services such as currency exchange, prepaid travel cards, and international money transfers. It employs over 600 sta across 130 stores nationwide. Ramsdens also operates an eCommerce business for new and pre- owned watches and jewellery. eCommerce Marketing Manager, Jack Jahan, is responsible for optimising cross-channel marketing to drive revenue from its website. Email plays a pivotal role in Ramsdens’ marketing strategy, with Jack solely responsible for the email strategy and performance. Challenges Ramsdens’ previou