Sales automation: The key to boosting revenue and reducing costs
Sales automation: The key to boosting revenue and reducing costs
8 PagesSales automation can significantly boost revenue and reduce costs by automating tasks like lead management, RFP generation, and post-sales activities. It allows sales reps to focus on customer-facing activities, increasing efficiency by 10-15% and sales potential by up to 10%. However, only 25% of companies have automated any sales processes. Successful implementation involves standardizing sales processes, leveraging CRM systems, and adopting technologies like machine learning and robotic process automation. Effective change management is crucial for maximizing the benefits of automation.
