Case Study
Glue Store’s recipe for keeping customers sticky
1300 FLUENT (1300 358 368) CASE STUDY Glue Store’s recipe for keeping customers sticky with Fluent Commerce fluentcommerce.comGlue Store offers cutting-edge youth fashion from international and local brands. In an increasingly competitive Australian retail market, Glue Store wanted to offer their young, mobile and digitally native customers more convenience, so they could choose how and when they shopped, at the same time as making their distribution channels work more efficiently, bringing down costs. Putting the customer first In 2014, after reviewing potential solutions, Glue Store chose to implement Fluent Commerce’s cloud-based platform. The Glue Store team adopted Fluent Commerce’s Click & Collect offering, Ship to Store and Home Delivery, meaning that regardless of w