CONFIDENTLY NEGOTIATE AND PRICE INVENTORY MIX You are a major player in the Media syndication business, and your content reaches hundreds of millions of people across the United States each week. By systematically evaluating millions of trade-off decisions at once, the proposal optimization solution drives revenue uplift in constrained Prime Time inventory, and the improvements to your proposal evaluation process gives your Sales Planning team more time to focus on the most critical 20%. The Media Ad Sales industry is experiencing downward pricing pressure on rates, and your Sales Planning team lacks detailed visibility into demand patterns and the market’s price sensitivity. The current proposal build and approval processes are manual and time-consuming, limiting the Sales P

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