Using Tealium iQ Tag Management to Increase Customer Information Privacy
Using Tealium iQ Tag Management to Increase Customer Information Privacy
3 PagesClient Profile The Centers for Medicare & Medicaid Services is a federal agency that administers the Medicare program and works in partnership with state governments to administer Medicaid, as well as other state programs. Using Tealium iQ Tag Management to Increase Customer Information Privacy Overview As part of its commitment to protecting user privacy, Healthcare.gov - the flagship site for the Affordable Care Act - was seeking ways to bolster the privacy and information-sharing tools available to their customers. In addition to giving users more control over the information shared across their site, Healthcare.gov wished to have a stronger mechanism in place for honoring Do Not Track (DNT). DNT is a technology available for protecting online privacy, specifically addre
