Seed Equity Case Study Seed Equity uses LinkedIn targeting, Dynamic Ads, and Sponsored Content to attract startup investors Reaching the right investors at the right time Seed Equity is a registered broker dealer providing investment banking services to startups and growth companies. As a new player in the equity crowdfunding space, they – needed to spread the word about investment opportunities to the right audience: accredited investors who want to support entrepreneurs in their new ventures. However, finding and marketing to these potential investors required some detective work—their interest in investing is often not reflected in their job titles or companies. “Our investors might be CEOs, or they might be angel investors,” says Todd Crosland, CEO of Seed Equity. “We’re

Join for free to read