NetBrain Case Study NetBrain reaches hard-to-find prospects with Sponsored InMail and Sponsored Content Targeting hard-to-reach technology influencers NetBrain is an enterprise software company that offers companies a platform for automating network documentation and troubleshooting. “Creating and maintaining network documentation is a huge challenge because networks change constantly,” says Priyank Savla, NetBrain’s digital marketing manager. “Our solution creates and updates network documentation automatically.” NetBrain’s challenge, however, is reaching the right prospects. The company targets senior-level network engineers at large enterprises, which is a difficult audience to find through traditional advertising methods. “I could advertise in trade magazines, but I don’t kn

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