LeoVegas Makes a Key Play with Hyper-Targeted Player Marketing
LeoVegas Makes a Key Play with Hyper-Targeted Player Marketing
3 PagesLeoVegas Makes a Key Play with Hyper-Targeted Player Marketing Case Study Granular player segmentation Automated personalized player communications at scale Consolidation of multi-region, multi-channel player marketing in one place 1,000+ unique customer groups targeted every month Deposits: €2.5M average monthly uplift NGR: €656K average monthly uplift The Challenge The BenefitsThe Company LeoVegas is a publicly traded digital entertainment company, considered one of Europe’s leading mobile gaming companies and positioned as number one in mobile casino gaming. LeoVegas launched its first website in 2012 and now employs over 750 people, globally. The company is recognized for its award- winning innovation, strong growth and its collection of over 500 mobile-optimized casino ga
