Case Study

Juniqe Improves Revenue From Paid Media Campaigns

Juniqe Improves Revenue From Paid Media Campaigns

Pages 4 Pages

CASE STUDY Juniqe Improves Revenue From Paid Media Campaigns Dynamic Yield chooses winning variations for each individual consumer Juniqe, the leading online marketplace for eclectic art prints, apparel, and accessories, is disrupting the European mass art market by making exciting designs of genuine artists accessible to consumers. The company wanted to increase sales by guiding customers and prospects to the most relevant products and the most valuable pages. To achieve this, Juniqe used predictive A/B testing and automatic optimization to serve the highest performing variations. As a result, Juniqe drove a 20% increase in SEM campaign revenue and an 8% uplift in revenue on product pages. Summary Results 8% Uplift in Revenue on Product Pages by continuously A/B testing and

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