A global luxury fashion company lacked a unified customer view and struggled with complex martech limitations. Redpoint CDP provided a multi-region solution, integrating global and local data sources to create a single customer view for 60M+ identities. With enhanced data quality, omnichannel orchestration, and user-friendly segmentation, marketers now optimize engagement strategies. The CDP enables consistent brand execution, churn prediction, and price elasticity modeling, improving campaign effectiveness and customer experiences across multiple regions and premium brands.

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