Case Study

DIY Retailer Delivers Frictionless, Personalized Customer Experience

DIY Retailer Delivers Frictionless, Personalized Customer Experience

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A global DIY retailer with 600+ stores struggled with fragmented data and siloed operations, making real-time customer engagement impossible. With Redpoint Global’s rgOne platform, the company unified 38+ data sources into a customer golden record, enabling real-time decisioning and orchestration across all touchpoints. This reduced data processing time from two weeks to under five minutes, improving marketing efficiency, lowering interaction costs, and increasing upsell opportunities with next-best action recommendations. The result: a frictionless, omnichannel experience that drives engagement and revenue growth.

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