CASE STUDY RETAIL SEGMENT DIY / Home Improvement SOLUTION Recommend and Advanced Merchandising CHALLENGE T o showcase the full range of products and sell more complete solutions RESULTS   65% increase in items per order and 28% increase in spend from those interacting with recommendations Leroy Merlin is a home improvement and gardening retailer with 400 retail stores across the world. A major player in the global DIY market, Leroy Merlin offers products and solutions for DIY, decoration, construction and gardening. Each country operates as independent business units. Leroy Merlin Italy wanted to create a more personalized experience for customers on their website www.leroymerlin.it by incorporating personalization and machine learning to accelerate product discovery and ens

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