BLOGDASH: EFFICIENT GO- TO-MARKET STRATEGY FOR A BLOGGER OUTREACH PLATFORM M / +4 07 45 87 51 61 F / +4 021 313 56 85 E / office@nnc-services.com W www.nnc-services.com A / 13-17 Sevastopol St, Diplomat Business Center, Bucharest 1, Romania 2 CASE STUDY © 2011 NNC Services THE CLIENT: BlogDash is a blogger outreach platform that acts as a meeting point for 1) individuals writing in fields as varied as marketing to music and 2) companies doing business in a similar wide range of industries. BlogDash works on filtering the information in order to match companies with the bloggers they need. For the latter, BlogDash offers free subscription, visibility and a set of filters in order for them to position their blog in desired categories. In re

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