Case Study
Product Marketing Strategy
PRODUCT MARKETING STRATEGY M / +4 021 313 56 85 F / +4 021 313 56 85 E / office@nnc-services.com W / www.nnc-services.com A / Constantin Aricescu nr. 15 Bucuresti, Sector 1 011685, Romania 2 CASE STUDY © 2019 NNC Services THE CLIENT Soft Dreams is a Romanian tech company with over 15 years of experience and competencies in the web industry & server management. Since 2004, they have designed, built and managed complex environments such as custom ERPs, social networking, entertainment online media, and advertising platforms. CHALLENGES The client created a new product, ClusterCS, an all-inclusive management system for web servers. The following challenges pushed them to look for a reliable and experienced marketing partner: ? Defining the product’