The Impact of AI on Go-to-Market Strategies, Programs, and Investments
The Impact of AI on Go-to-Market Strategies, Programs, and Investments
20 PagesLearn how generative AI is transforming Go-to-Market (GTM) strategies, focusing on personalizing customer interactions, automating processes, and leveraging AI-driven insights. It highlights key disruptions in marketing, sales, and strategy, and suggests actions for leveraging AI for growth.
