Case Study
AUTOMATING 28% OF LIVE CHAT QUERIES USING AN AI BOT
AUTOMATING 28% OF LIVE CHAT QUERIES USING AN AI BOT Scaling support for players while managing peaks in demand and adding new brands Founded in 2001, in the West Midlands, UK, as a manufacturer of leisure machines for the hospitality industry , Intouch Games launched its first mobile casino games in 2006. The company has won several awards for its mobile gaming applications and in-browser casino and bingo games, which are all developed in-house. T oday, Intouch Games employs more than 400 people, working across 7 brands, offering hundreds of games, which are enjoyed by more than 4 million players. 1 In an average month, our customer service team handles around 60,000 queries via live chat. We needed to find a way to rapidly scale to support any increases in traffic. ” Lee Wi