Learn about a more powerful approach to managing customer-specific pricing agreements. We define agreements in this article as the specific price list that a customer negotiates that falls outside of the company’s standard price list or matrix. Customer-specific agreements can be long-term contractual agreements. They can also simply be the discount a customer expects to receive for some period of time on a set of products. Deal management encompasses every aspect of the agreement lifecycle – from negotiation to creation to updates to renewals. Agreements exist in most B2B companies, and can be managed in a variety of ways.

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