Businessolver’s Consumer Experience Solutions address the 85% of employees who remain confused about their benefits by creating personalized, data-driven engagement strategies. The CX team leverages UX data, custom communications, and virtual benefit fairs to connect employees with the right benefits year-round. They optimize the Benefitsolver platform through layout, navigation, data integrity, accessibility, and Sofia enhancements, while omni-channel communications boost engagement. Custom services include strategy, design, and targeted campaigns. Case studies show success, with 43% email open rates and 93% enrollment completion after virtual fairs, proving the approach drives measurable outcomes.

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