The eBook "Cold Calling Tips and Million Dollar Sales Prospecting Secrets" by Grant Cardone and Ken Krogue offers insights into effective cold calling strategies. It emphasizes leveraging LinkedIn and technology to transform traditional cold calls into warm leads. Key highlights include Grant Cardone’s nine tips, such as having the right attitude, believing in your product, mastering the pitch, and staying persistent. Ken Krogue complements this with seven scientific rules, including timeliness, persistency, and optimal calling times to maximize contact rates. Combining art and science, the book helps salespeople improve efficiency and conversions

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