Yesway Drives 45.2% of Its Loyalty Members from the Pump to the Store
Yesway Drives 45.2% of Its Loyalty Members from the Pump to the Store
3 PagesYesway Drives 45.2% of Its Loyalty Members from the Pump to the Store “Paytronix met our strategic needs and provided us with a powerful platform that will continue to grow with us over time. The collaboration between their team and ours has been great. As a highly data-driven organization, a core requirement for Yesway’s Rewards Program was a robust analytics and segmentation platform. Paytronix brought an unmatched ability for deep analytics, along with an experienced data insights team, to help us understand the data and make informed decisions.” DARRIN SAMAHA, VP AND BRAND MANAGER YESWAY Yesway is a rapidly growing convenience store chain. 2015 launched in 2015 by private equity firm Brookwood Financial Partners, LLC. locations across the Midwest and South. CATEGORY: Best Conven
