Case Study

With nearly three-quarters of their customer base under 40, Rest was looking for a way to connect with a customer base of digital natives.

With nearly three-quarters of their customer base under 40, Rest was looking for a way to connect with a customer base of digital natives.

CUSTOMER SUCCESS STORY Rest is one of Australia’s largest superannuation funds by membership with $50 billion (AUD) under management. Established in 1988, Rest looks after super for around 2 million members and 160,000 employers.1 Creative Virtual, winner of the Queen’s Awards for Enterprise: Innovation 2017, is a global leader in conversational self-service solutions that bring together humans and artificial intelligence to enable anywhere, anytime customer and employee engagement. Our innovative virtual agent, chatbot and live chat solutions, backed by our award-winning knowledge management and business intelligence platform, empower organisations to provide consistent, accurate, personalised and seamless omnichannel engagement across all contact channels. Learn more at www.cr

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