Uppy Boosts Subscriptions by 42% at Significantly Reduced Customer Acquisition Cost Using CleverTap
Uppy Boosts Subscriptions by 42% at Significantly Reduced Customer Acquisition Cost Using CleverTap
1 PagesUppy, an early childhood EduTech app, used CleverTap’s platform to increase trial-to-subscription conversions and reduce customer acquisition costs. By leveraging real-time analytics, behavioral segmentation, and omnichannel personalization via WhatsApp and push notifications, Uppy delivered timely, targeted offers that drove engagement. The result: a 42% boost in subscriptions, 31% growth in conversion rates, and a 30% drop in acquisition cost—enhancing ROI and fueling long-term growth.
