Turtle Bay Resort leverages Marketo to attract more guests and deliver a richer guest experience
Turtle Bay Resort leverages Marketo to attract more guests and deliver a richer guest experience
2 Pages06222016 Objectives THE MARKETING NATION SUCCESS SERIES Conversion rate Email open rate Pre-arrival activity booking • Engage guests with email targeted to where they are in the buying cycle • Improve the guest experience by enabling people to book events/activities before they arrive • Increase staff productivity by enabling guests to book events/activities online T urtle Bay Resort leverages Marketo to attract more guests and deliver a ric
