Titan Storage Titan Storage is a self-storage company that wanted to increase brand awareness among house movers. We suggested a focused Gmail advertising campaign to target specific audiences. PPC What was the problem? Titan wanted to increase brand awareness at the top of the funnel. It knew other competitors, in particular Big Yellow Storage, had better brand awareness. The company also wanted to target people who were moving house, a stage of life where people regularly require short-term self-storage solutions.What was our solution? We implemented a Gmail advertising campaign to target potential customers at a much lower cost than typical search adverts. Generic search terms like “moving house” are expensive, and bidding on competitor search terms often starts a bidding war. Gmail adv

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