Tech company executes 35-city event program in less than 6 weeks The Challenge This company’s team of five field marketing managers needed to source 35 venues in less than 30 days. All venues needed to fit within a specific theme and maintain consistency even though they were in different locations. The Idea The goal of the event series was to accelerate the sales team’s Q3 demand generation by reaching new prospects. The team decided to try a lunch and learn instead of an evening event operating under the assumption that they would get better attendance. The team reached out to Kapow to start sourcing venues with just over six weeks of lead time. The Event Kapow’s account management team leveraged Kapow’s national partnerships to expedite venue sourcing and quickly find steakho

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