Case Study

Taco Bell

Taco Bell

Pages 3 Pages

www.scala.com ©201 1 Scala. Scala and the Exclamation Point Logo are registered trademarks of Scala. Taco Bell Kout Food Group (KFG), a Kuwaiti Closed Shareholding Company, represents leading fast food franchise brands, including Taco Bell, Burger King, Pizza Hut, Applebee’s, Kababji and Burj Al Hamaam, Scoop A Cone and Ayyame, in Kuwait and other countries across the Middle East. With the steady growth in operations and evolving preferences of customers, KFG realized that static menu boards would not be as efficient and effective as desired in delivering regularly changing menu information to customers. With its wide variety of food items and the need to constantly update promotional messages, Taco Bell required menu boards that could be quickly and easily updated as often as need

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