1 Case Study – Clean Room Engineering Strategic Research for Clean Room Construction in Singapore The challenge A Fortune 500 Japanese engineering and construction firm wanted to allocate sales and marketing resources to the Singapore clean room market for business expansion. However, it had to first secure internal support from its relevant departments. Spire was tasked to secure vital information to aid in our client’s proposal. The objectives of the study were to analyze the potential of the clean room market in Singapore and recommend strategies for the sales and marketing teams. The process Spire conducted secondary data analysis to forecast growth prospects in Singapore’s clean room market in specific vertical sectors such as electronics, petro-chemicals, life scienc

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