CASE STUDY Scott Hawaii Expands Their Sales Reach with B2B eCommerce Boutique footwear brand Scott Hawaii leverages Handshake Direct to save time, expand their reach, and put power directly into their buyers’ hands.Adapting and Evolving Founded 84 years ago by Elmer and Jean Scott, Scott Hawaii is a boutique footwear brand with a storied past. Beginning as a manufacturer of sturdy boots for sugarcane and pineapple field workers, the company now produces casual footwear in the form of durable, comfortable flip flops that reflect Hawaii’s laid-back, energetic lifestyle. Today, the business is still in the hands of the Scott family, and they remain fiercely dedicated to the principles of quality and detail that have made Scott Hawaii a success. The brand is recognized throughout Ha

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