Case Study

REVOLVE Builds a Winning Retail Strategy with Optimization

REVOLVE Builds a Winning Retail Strategy with Optimization

Pages 6 Pages

REVOLVE Builds a Winning Retail Strategy with Optimization Optimizely Online retailer optimizes to deliver best-in-class shopping experiences REVOLVE is the virtual home for an unrivaled collection of over 500 of the world's most-coveted brands in men's and women's designer apparel, shoes, and accessories. As an innovative online-only retailer, REVOLVE constantly strives to provide the most relevant digital experience possible to engage customers and keep them coming back for more. Founded in 2003, the company has seen enormous success thus far – with $400 million in annual sales in 2015 and 50% year-over-year growth since 2012. But as the company expands, one of its biggest challenges is to ensure that its digital experience still feels relevant, curated, and engaging. This is where data,

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