A leading global insurer partnered with Redpoint Global to enhance customer retention, enable multi-channel marketing, and optimize marketing investments by integrating 450+ data sources into a unified data mart. Using Redpoint Data Management™, the insurer automated data collection, improved customer insights, and increased retention by 20%, new paid sales by 3x, and return on marketing investment by 28%. The solution also facilitated direct-to-consumer marketing for the first time, driving higher conversions and strategic long-term benefits, including improved product design and marketing attribution.

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