Read the audience right Broaden relevance Build readership
Read the audience right Broaden relevance Build readership
2 PagesLinkedIn helps ThoughtWorks Read the audience right Broaden relevance Build readership Location: Chicago, U.S. | No. of Employees: 7000+ | Industry: Software Natalie Drucker Global Head of Digital - Marketing Amplifying Thought Leadership Situation Solution • • • Building readership for a new executive publication is not a simple task. With Linkedin we were able to laser focus our targeting efforts and generate a remarkable volume of quality leads. As a believer of 'knowledge for all,' ThoughtWorks, a global software consultancy has been sharing its learnings on innovative approaches, cutting edge technology, and the tech principles from around the world for over 25 years now. ThoughtWorks noticed a growing interest from executives wanting to move beyond the theore
