Case Study
Purina and HH Global drive first-party data capture while engaging and delighting their customers
Case Study Purina and HH Global drive first-party data capture while engaging and delighting their customers AdestraINDUSTRY Retail/Pet Food COMPANY Purina Gatwick, UK purina.co.uk Purina’s Global Purpose is: Creating richer lives for pets and the people who love them. Their purpose builds on their heritage and belief: When pets and people bond, life becomes richer. INDUSTRY Media COMPANY HH Global Interactive Cirencester, UK hhglobal.com/uk HH Global is the first- choice partner in outsourced marketing execution for leading brands. Applying proven processes, industry- leading technology, and the deep expertise of over 3,300+ employees. 2 Building on the success of their 2019 holiday campaign, Purina once again partnered with HH Global to develop their most ambit