OECD enhance their email results by streamlining campaign creation
OECD enhance their email results by streamlining campaign creation
4 PagesCase Study OECD enhance their email results by streamlining campaign creationINDUSTRY Membership Organizations COMPANY Organization for Economic Co-operation and Development Paris, France oecd.org The OECD provides a forum for governments to work together to seek solutions to common problems. It measures productivity and global trade and investment flows and analyzes data to predict future trends. 2 The Organization for Economic Co-operation and Development used Adestra to streamline their email campaign creation. By creating a flexible master template, they were able to give teams the building blocks to create content without knowing HTML. This helped create a consistent brand across divisions and allowed the OECD to measure their ROI on email campaigns.The OEC
