Case Study

Omni-Channel Integration Disrupts Traditional Consumer Purchase Pathway

Omni-Channel Integration Disrupts Traditional Consumer Purchase Pathway

Pages 5 Pages

HSN & Spredfast partnered to place social media at the heart of the customer experience, leveraging HSN’s weekly Beauty Report show as the platform for implementation. By dynamically weaving social into TV, online, mobile, and tablet properties, HSN drove brand awareness, engagement and retention among current customers and prospects – all beauty enthusiasts alike. Omni-Channel Integration Disrupts Traditional Consumer Purchase Pathway Case

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