Case Study

How PacSun Inspired Over 22,000 Pieces of Consumer-Generated Content

How PacSun Inspired Over 22,000 Pieces of Consumer-Generated Content

Pages 3 Pages

PacSun partnered with Spredfast to launch a fresh and interactive brand campaign centered around travel and adventure. With social as the driving force for engagement, PacSun was able to build interactive visualizations and an online contest that ultimately led to increased brand awareness and long-term campaign recognition. How PacSun Inspired Over 22,000 Pieces of Consumer-Generated Content Case Study 1Case Study Objectives: • Create an

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