Case Study

Ochsner Sport encourages visitors to get active through product recommendations

Ochsner Sport encourages visitors to get active through product recommendations

Pages 5 Pages

Ochsner Sport encourages visitors to get active through product recommendationsOchsner Sport was created with the ultimate goal of providing sports enthusiasts with high- quality equipment and apparel for any activity. With 80+ shops across Switzerland, Ochsner Sport is the largest sporting goods retailer in the country, operating as a subsidiary of the German footwear giant, Deichmann Group. Carrying an extensive collection of merchandise, from football clothing to hiking equipment, tennis garments, running gear, and more, Ochsner Sport needed to connect its diverse customer base with the items suited to their distinct interests and hobbies. Recognizing its product recommendations played a crucial part in the discovery process, the team began experimenting with its current impleme

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