Case Study
Marketing Agency Modernizes Their Media Relations
Fingerpaint Case Study Full Service Marketing Agency fingerpaintmarketing.co m Marketing Agency Modernizes Their Media Relations A strategic and creative marketing agency with offices in New York, Pennsylvania and Arizona, Fingerpaint offers strategic planning, brand development, public relations, direct marketing, social media, analytics, web development and other marketing specialties. With offices across the country, Fingerpaint needed to get their arms around all of the many moving parts of the agency, including day-to-day pitching and media contact management. The Challenge: Spreadsheet Overload & Multi-System MadnessAs a rapidly growing agency, Fingerpaint was looking for a better way to manage their media contacts, track pitch activity, and streamline their PR workflow. “We needed