MainStreet America - Creating a Strategy for Future Growth
MainStreet America - Creating a Strategy for Future Growth
3 PagesMainStreet America - Creating a Strategy for Future Growth “Clay and Chief Outsiders are the only consultants who have ever delivered any value to us. They brought a lot of resources to the table that we wouldn’t have known to go get. This is the best money we have spent.” Mike Feigin, CEO & Founder, MainStreet America MainStreet America is a destination site showcasing everything possible in home design, remodeling and decorating. Communicating a simplified message had become challenging due to the breadth of offerings at the site. The company engaged ChiefOutsider, Clay Spitz to strengthen marketing discipline, create a growth strategy, and coach the marketing team. The company gained a communications strategy to drive traffic, processes to hold managers accountable, measurements f
