Leslie Skylights was experiencing minor increases in revenue, but they wanted to accelerate sales growth
Leslie Skylights was experiencing minor increases in revenue, but they wanted to accelerate sales growth
1 PagesIMPROVING SALES WITH MARKETING SUPPORT & GUIDANCE Leslie Skylights, located in Oceanside, CA, is a full service supplier of custom skylights, standard skylight units, and structural systems. Established in 1983, the organization works with architects, general contractors, subcontractors, and business owners to develop and produce the finest quality skylights and products available. The company has nine employees. Challenge Leslie Skylights was experiencing minor increases in revenue, but they wanted to accelerate sales growth. They were losing market share to larger competitors with more resources, and they were noticing that their competitors had better overall penetration in the market. Sales were seasonally based which added a further restriction in generating more revenue. Les
