How Access Group achieved fast ROI and record results through our Team Development programme Case study: Access Group b2bmarketing.netCase study: Access Group The key to its success lies in enabling clients to solve crucial business problems, rather than simply implementing software. It’s an approach that leverages the extensive heritage and experience of Access to unlock and deliver insight, efficiencies and business growth for its clients. The marketing challenge It takes a team of 800 people across fourteen sites and five divisions to deliver this success, and a twenty-strong marketing team to lead the way . But high growth and steep revenue targets present tough challenges for any marketing team and, as the business restructured to meet its goals, it became clear that a st

Join for free to read