Case Study

Three great examples of disruptive thinking in B2B marketing

Three great examples of disruptive thinking in B2B marketing

Pages 10 Pages

The document "Three Disruptive Case Studies in B2B Marketing" highlights innovative campaigns where personalized and hyper-local strategies, consistent messaging, and digital transformation led to significant successes. For example, a hyper-local campaign in the conveyancing market achieved strong engagement, while a digital finance process shift improved dealer adoption and sales. KPMG's rapid website overhaul resulted in a 400% increase in conversions, demonstrating the power of disruption in traditional B2B marketing.

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