365Talents used Foundry's ABM platform to leverage intent data and align sales and marketing for effective account targeting. As the company expanded globally, they focused on niche markets by targeting accounts based on specific KPIs and using Foundry’s tools for personalized engagement. Sales teams received regular intent data and ad engagement reports, enabling timely outreach to high-interest accounts. This approach led to a 19-day average from ad engagement to deal creation, influenced €1.5M in pipeline, and set a foundation for further ABM expansion, including website personalization and event marketing integration.

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