Helping Homebase build stronger customer relationsHips How Aimia ensured a seamless transition from a legacy loyalty programme to Nectar By Jan-Pieter Lips, Managing Director, Nectar UK 1 / Building Stronger Relationships With Homebase > The Challenge Spend & Save was an established loyalty programme, with a high penetration of sales. Homebase considered it critical that the programme’s 4.2 million active members were migrated

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