Case Study

Helping a Footwear Retailer Create an Omnichannel Experience for Its Complex Business

Helping a Footwear Retailer Create an Omnichannel Experience for Its Complex Business

Pages 2 Pages

Overview Peltz Shoes has made a name for itself as a footwear retailer that embraces inclusive sizing. Peltz offers 250,000 pairs of shoes and more than 150 top name brands with sizes ranging from a women’s 4 to a men’s 18, and widths ranging from super narrow to extra wide. Peltz sells both online and in brick-and- mortar stores. The Problem Peltz had come to realize that its online business was limited by outdated technology. It needed its eCommerce website rebuilt and its technology suite upgraded – and all before back-to- school season arrived. With so many product categories, it was imperative that the new Peltz eCommerce site be able to handle product complexity and deliver a seamless omnichannel shopping experience for customers. The Solution To meet the deadline, the Vi

Join for free to read