A non-profit Catholic health system adopted the Redpoint CDP to enhance patient acquisition, drive personalized omnichannel campaigns, and establish clear marketing attribution. The platform’s real-time unified customer profile enabled optimized care paths, improved personalization, and accurate ROI reporting while ensuring HIPAA compliance. Within months, the health system transitioned from multichannel to omnichannel marketing, increased patient activation, and achieved measurable revenue growth. With streamlined end-to-end campaign management, the organization eliminated ambiguous reporting and optimized marketing effectiveness.

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